UNIDO introduces “Investment Promotion 4.0”

UNIDO introduces “Investment Promotion 4.0”

YEKATERINBURG, 10 July 2019The United Nations Industrial Development Organization (UNIDO) hosted the event “Investment Promotion 4.0: What Role for Artificial Intelligence?” to discuss the potential of Artificial Intelligence (AI) to close investment and technology gaps, focusing on lessons-learned from previous investment promotion paradigms and identified AI risks and opportunities.

“There is a high demand for risk mitigation measures for investors”, said UNIDO Director General LI Yong. “And the formulation of effective and innovative risk mitigation solutions is a pressing priority for UNIDO’s stakeholders”.

Moderated by UNIDO Director of the Department of Trade, Investment and Innovation Bernardo Calzadilla-Sarmiento, a panel explored the historical evolution of investment promotion while considering the application AI and Blockchain-based technologies for achieving inclusive and sustainable industrial development.

Weixi Gong, Chief of UNIDO’s Investment Promotion Division and Coordinator for the Investment and Technology Promotion Offices (ITPOs) network, used the opportunity to introduce the novel concept of “Investment Promotion 4.0” to a wide community of professionals and leaders. “For the first time ever, a new generation of investment promotion has been introduced that will also explore the role and services offered by the ITPOs”, said Gong.

The 2019 Global Manufacturing and Industrialisation Summit (GMIS), which takes place from 9 to 11 July 2019 in Yekaterinburg, Russian Federation, is a joint initiative between the Ministry of Energy and Industry of the United Arab Emirates and the United Nations Industrial Development Organization (UNIDO) to connect a variety of stakeholders and to present the manufacturing sector with an opportunity to contribute to sustainable development.

For more information, please contact:

Weixi Gong


Investment Promotion Division

Department of Trade, Investment and Innovation